The development of the new Global Education Oregon (GEO) brand is part of the overall effort to rebrand and enhance the presence of the UO Office of International Affairs (OIA).
Aside from logo design and collateral production, our team was heavily invested in the creation of office’s new online catalog and website.
Because GEO is a national study abroad provider (serves UO students and students from partner institutions across the country), the challenge was to create a website that could functionally give inside and outside users access to the information to more than 280 programs—all with their distinct titles, destinations, and restrictions.
The focus of the project was to create a highly functional, responsive and easy to use online catalog.
Among the chief challenges were the need for a bifurcated database, mobile-friendly catalog, and multi-selection filters coupled with a fuzzy search.
Our team dedicated more than 1,000 human hours of web development, content editing, content porting, image editing, design, and debugging into the production of the new GEO website.
After six months of collaborative work, the GEO website was officially unveiled at the NAFSA Conference in Boston, MA on May 27, 2015.
We happen to think it was a great achievement, we hope you like it too.
GEO Brand Project:
Executive Producers:
Dennis Galvan and Kathy Poole
Editorial Team:
Sam Bethel, Elizabeth Dougherty, Charlie Hankin, Michelle Hyde-Wright, Will Johnson, Keaton Kell, Erin Mower, and Lisa Rubenstein-Calevi.
Web Development Team:
Drupal Backend: Chakris Kussalanant
JS Programming: Nathan Pointer
Designers: Lindsay Kelchner and Chris Larsen
Content Assistants: Kenzie Backous and Rachel Ellam